Coming full circle with Marketing Cloud & Einstein Analytics

Marketing departments are no different than sales or finance, they too want insight. With all the data marketing is generating it becomes that much more interesting to start having a tool that can give you good insight. Salesforce have two marketing automation tools – Pardot and Marketing Cloud. Pardot already has an app that leveraging ...

Colors, labels, values – oh my!

You might have heard of ‘XMD’ working with Einstein Analytics. But do you know what it is? First of all, XMD stands for ‘Extended Metadata’ and it a set of instructions that defines how a user visually see your dataset. Meaning once you apply these instructions every lens or dashboard leveraging this dataset will see ...

Compare Table Presents: Fun with Flags!

So who doesn’t love conditional formatting? Amazing how such a “simple” feature can generate so much excitement. Summer 18 has been out for a few weeks now, so I assume as an Einstein Analytics user you have already played around with the functionality. Of course, it’s great that you can modify the colors in all your ...