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Power Smarter Customer Journeys using Data 360 Flow Orchestrations and Activations

Power Smarter Customer Journeys using Data 360 Flow Orchestrations and Activations

You send a welcome email to new customers offering a signup bonus. Three days later, you check engagement. Those who … Read Blog
How to Setup Agentforce Coworker: A New Search Experience for Salesforce

How to Setup Agentforce Coworker: A New Search Experience for Salesforce

The future of work is stuck in a paradox. Despite the promise of AI, employees still spend their days bouncing … Read Blog
Improving AI Accuracy with Retriever Playground: Making Retrieval Observable

Improving AI Accuracy with Retriever Playground: Making Retrieval Observable

Most AI assistants don’t fail because the model is weak. They fail because the system retrieved the wrong information. And … Read Blog
Channel Optimization in Einstein Studio: Should you predict “One best channel” or “Score them all”?

Channel Optimization in Einstein Studio: Should you predict “One best channel” or “Score them all”?

This blog uses Channel optimization as a use case to explain and contrast the 2 approaches to solving a classification … Read Blog
Filter Level Counts in Segmentation

Filter Level Counts in Segmentation

Anyone who has built segments knows the drill: add a filter, run the segment, wait for the population count, tweak … Read Blog
Scale Faster: Replicating Data 360 Configurations Across Data Spaces with Data Kits

Scale Faster: Replicating Data 360 Configurations Across Data Spaces with Data Kits

If you’ve been managing multiple data spaces within Salesforce Data 360, you know the “Data Space Tax.” Up until now, … Read Blog
The Power of Ingesting Unstructured Data into Data 360

The Power of Ingesting Unstructured Data into Data 360

In the race to build a “Complete View of the Customer,” most organizations make a critical mistake: they stop at … Read Blog
Flow-Orchestrated Activations: Build Smarter Customer Journeys in Data 360

Flow-Orchestrated Activations: Build Smarter Customer Journeys in Data 360

The Multi-Channel Orchestration Challenge You send a welcome email to new customers offering a signup bonus. Three days later, you … Read Blog
Gain Visibility in Your Data Through Data Lens

Gain Visibility in Your Data Through Data Lens

Have you ever tried to build a segment, an AI model, or a set of match rules and felt like … Read Blog
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