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CRM Analytics Data Platform Best Practices

CRM Analytics Data Platform Best Practices

Optimizing your CRM Analytics (CRMA) data platform means balancing performance, data limits, and processing time. The modern CRMA architecture is … Read Blog
Vibe-Coding Dashboards: Why the Human Still Drives

Vibe-Coding Dashboards: Why the Human Still Drives

The data visualization community is talking more about AI-generated dashboards from natural language. Whether you call it text-to-Tableau or vibe … Read Blog
Architecting Data 36O: Unlocking Advanced Segmentation with Individual vs. Unified Individual DMOs

Architecting Data 36O: Unlocking Advanced Segmentation with Individual vs. Unified Individual DMOs

There is a common learning curve for teams adopting Salesforce Data 36O. You spend time configuring a highly targeted segment, … Read Blog
Power Smarter Customer Journeys using Data 360 Flow Orchestrations and Activations

Power Smarter Customer Journeys using Data 360 Flow Orchestrations and Activations

You send a welcome email to new customers offering a signup bonus. Three days later, you check engagement. Those who … Read Blog
How to Setup Agentforce Coworker: A New Search Experience for Salesforce

How to Setup Agentforce Coworker: A New Search Experience for Salesforce

The future of work is stuck in a paradox. Despite the promise of AI, employees still spend their days bouncing … Read Blog
Improving AI Accuracy with Retriever Playground: Making Retrieval Observable

Improving AI Accuracy with Retriever Playground: Making Retrieval Observable

Most AI assistants don’t fail because the model is weak. They fail because the system retrieved the wrong information. And … Read Blog
Channel Optimization in Einstein Studio: Should you predict “One best channel” or “Score them all”?

Channel Optimization in Einstein Studio: Should you predict “One best channel” or “Score them all”?

This blog uses Channel optimization as a use case to explain and contrast the 2 approaches to solving a classification … Read Blog
Filter Level Counts in Segmentation

Filter Level Counts in Segmentation

Anyone who has built segments knows the drill: add a filter, run the segment, wait for the population count, tweak … Read Blog
Scale Faster: Replicating Data 360 Configurations Across Data Spaces with Data Kits

Scale Faster: Replicating Data 360 Configurations Across Data Spaces with Data Kits

If you’ve been managing multiple data spaces within Salesforce Data 360, you know the “Data Space Tax.” Up until now, … Read Blog
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