Power Smarter Customer Journeys using Data 360 Flow Orchestrations and Activations
You send a welcome email to new customers offering a signup bonus. Three days later, you check engagement. Those who … Read Blog
How to Setup Agentforce Coworker: A New Search Experience for Salesforce
The future of work is stuck in a paradox. Despite the promise of AI, employees still spend their days bouncing … Read Blog
Improving AI Accuracy with Retriever Playground: Making Retrieval Observable
Most AI assistants don’t fail because the model is weak. They fail because the system retrieved the wrong information. And … Read Blog
Channel Optimization in Einstein Studio: Should you predict “One best channel” or “Score them all”?
This blog uses Channel optimization as a use case to explain and contrast the 2 approaches to solving a classification … Read Blog
Filter Level Counts in Segmentation
Anyone who has built segments knows the drill: add a filter, run the segment, wait for the population count, tweak … Read Blog
Scale Faster: Replicating Data 360 Configurations Across Data Spaces with Data Kits
If you’ve been managing multiple data spaces within Salesforce Data 360, you know the “Data Space Tax.” Up until now, … Read Blog
The Power of Ingesting Unstructured Data into Data 360
In the race to build a “Complete View of the Customer,” most organizations make a critical mistake: they stop at … Read Blog
Flow-Orchestrated Activations: Build Smarter Customer Journeys in Data 360
The Multi-Channel Orchestration Challenge You send a welcome email to new customers offering a signup bonus. Three days later, you … Read Blog
Gain Visibility in Your Data Through Data Lens
Have you ever tried to build a segment, an AI model, or a set of match rules and felt like … Read Blog